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The Process

You're good at your trade.You shouldn't have to be good at marketing too.

The Right Crew runs your customer operation in three phases. You approve each one. We handle the rest — from the first call to the repeat booking.

Why This Exists

Most trade businesses lose revenue every day. Not from bad work — from these three gaps.

The Discovery Gap

Customers search 'trades near me' and find whoever shows up first on Google Maps. If that's not you — they're gone before you even knew they were looking.

The Response Gap

A customer calls. You're 3 metres under a garage door. The call rings out. They try the next business. Studies show 80% of customers who can't reach a business immediately call someone else.

The Follow-Up Gap

You send a quote. They say they'll think about it. You follow up once. Nothing. That job books with your competitor 4 days later after they sent 3 SMS reminders you never sent.

The Right Crew closes all three gaps. Permanently.

Your Timeline

From first call to fully running — in two weeks.

Every engagement follows the same four milestones.

Today

The Audit

  • 30-min conversation
  • We map your operation
  • No cost, no commitment
Week 1

Audit delivered

  • Written report
  • Revenue gaps named
  • Specific dollar figures
Week 2

Build complete

  • AI answering live
  • Follow-up sequences on
  • Google profile optimised
Ongoing

We run it

  • Weekly report delivered every Monday
  • Continuously optimised
  • Results guaranteed

The Audit is always the starting point — and it costs nothing.

The Detail

Here's exactly what happens in each phase.

Every engagement follows the same path. No surprises.

01
The Audit

We find exactly what's leaking — before we build anything.

The Audit is the starting point for every engagement. We look at:

  • How many calls went unanswered in the last 30 days
  • Where you rank on Google Maps vs your top 3 local competitors
  • What percentage of your quotes were never followed up
  • How many past customers haven't been contacted in over 6 months
  • Your review velocity vs competitors

Most business owners are surprised by what the numbers show. The Audit gives you a clear, written picture of where your revenue is disappearing — and exactly which Crews will recover it.

What you get: A written audit report with specific numbers for your business. No generic recommendations.

Request your free audit
02
Build

We configure and test everything. Zero tech work on your end.

Based on your Audit, we build and configure the specific Crews your operation needs:

  • Answer Crewyour call handling system, configured with your business name, service area, pricing and calendar
  • Convert Crewquote follow-up sequences, SMS and email, in your brand voice
  • Market CrewGoogle Business Profile, local SEO, review automation
  • Retain Crewreactivation sequences for past customers (if included in your package)

You review and approve everything before it goes live. Your scripts. Your brand voice. Your pricing. We test it end-to-end before the switch-on.

Time to go live: 7–10 business days from Audit sign-off.

03
Run

We run your operation. You run your trade.

Once live, The Right Crew manages everything continuously:

  • Every inbound call is answered 24/7
  • Every quote is followed up on a 5-touch sequence
  • Your Google Business Profile is updated every week
  • Reviews are generated after every completed job
  • Past customers are reactivated at the right intervals
  • Paid ads are managed to your approved budget (if included)

Every Monday, you receive a weekly report. It shows calls handled, jobs booked, reviews generated, and any escalations we sent to you. You only get an SMS from us when a human decision is genuinely needed.

Ongoing. No lock-in after the minimum period.

What's In The System

Here's what runs — every week — without you managing any of it.

Answer Crew

Every call answered 24/7.

Inbound calls handled professionally — at 7am, 9pm, weekends. Jobs booked directly to your calendar.

Convert Crew

No quote goes cold again.

5-touch follow-up sequence runs on every quote. SMS, email, in your voice. Most jobs book on touch 3 or 4.

Market Crew

You rank where your customers search.

Google Business Profile managed weekly. Local suburb SEO maintained. Reviews generated after every job.

Retain Crew

Reviews and repeat bookings run automatically.

Past customers reactivated at the right intervals — service reminders, seasonal prompts, win-backs.

Reporting

One weekly report. You see everything.

Calls handled, jobs booked, revenue recovered, escalations logged. Delivered every Monday.

Common questions about the process.

Entry products are month-to-month after an initial period. Full Crew retainer packages have a 3-month minimum, then month-to-month. No 12-month lock-ins.
Business name, service area, pricing guide, and access to your calendar or booking system. We handle everything else.
The system works alongside your team — it handles after-hours calls, overflow calls, and automated follow-up so your staff focus on higher-value work. Many clients use it as a complement to, not a replacement for, their team.
Anything complex — complaints, custom quotes, situations requiring judgement — comes to you via SMS immediately with a call recording and summary. You decide what happens next.
Yes. You can request changes any time. Most updates are live within 24 hours.

Ready to find out what's leaking in your operation?

The Audit is the starting point. We'll show you the numbers — then you decide.